Do you know how to keep simple?
The KISS Formula
So here I am telling you all this, giving you all these steps to follow and teaching tips and tricks. If I wanted, I would have wrapt it up in few lines, given you the gist of it and, obviously if you are here it means you have the intelligence to understand it. So why am I elaborating and breaking it down? It’s because I want you to understand exactly what I am saying.
This is the 8th. post of “Success in Business”
If I did not break it down I would have overwhelmed you with how complex the steps sound. You would have dropped down your arms after the first few steps only and called it a day, thinking you would not be able to do this, or worse, you would have doubted my skills of disseminating knowledge. This is exactly what will happen with your clients, customers and team members if you do not explain things better. It is what is often called the KISS Formula: Keep it Simple and Short.
When you recruit team members and have to brief them about the work you expect or when you are teaching people these skills like I do, you have to keep in mind that you should make things as simple as possible. Same goes for your clients; make things as simple and as easy as you can. You want them to grasp what you are saying, understand each thought you send across. This can not be achieved if you keep using difficult or technical terms throughout. I understand how you might drift off into the professional talk out of habit but do consider that these people are new to all this. When you talk to these people think like you are the elementary teacher and they are the students. I used the word elementary to help you conjure up the image of how basic you are supposed to be.
When you come up to the level of these new people you are basically opening doors for extending your business. This is because when people understand your products better, when they understand what you are offering, they react more positively. It is almost like you have given them the right signal and they are reacting to it.
Another thing to consider while you are making things simple for these people is to not load them with information. Think about yourself. How much information can you soak in over a period of few minutes or an hour? Not much, right? Reflect that on your clients and customers then. Go as far, talk only as much as you think you yourself can keep up with. This is the ‘short' part of the KISS formula.
So next time you begin to brief someone about your products or teach them something as these topics, keep checking yourself and reminding that you need to keep things simple. Just remind yourself of the phrase ‘Keep it simple and short' and you will stay in check.
R. Paul Maynard